What makes a great PPC campaign? What makes the difference between a waste of cash that you never get back and a campaign that you can use to continuously keep growing and scaling your organization? While there are a lot of factors, you could certainly make the argument that one of the most important of these … Read moreHow to Find the Best Keywords for Your Bing and Google PPC Campaigns!
PPC has completely transformed the way that people advertise on the web. This is a new form of advertising for what is a very different medium – a very more interactive medium – than television or magazine. PPC stands for ‘Pay Per Click’. What this means for advertisers is that they are only paying for … Read moreA 2023 Review of the Three Biggest PPC Platforms!
If you’re a marketer or a small business trying to be found online, then there’s a good chance that you will currently spend a fair amount of time performing SEO and probably setting up PPC campaigns. SEO is ‘search engine optimization’ and is the process of building up your links and your site content in … Read moreWhy It’s Time to Pay Attention to Microsoft and Bing!